How to use an Autoresponder effectively.

Ok... following on from the last page, let's now look at some everyday very typical online scenarios.

Scenario 1:

You run an online shop selling a range of products. One hundred visitors come by and one, two or maybe three actually buy at that time. The others look and leave. You may see them again, you may not.

Following a successful purchase, those that buy will usually be taken to your 'thank you' page. This is often your last experience of that visitor and them of your site. There's always another visitor... right?

What if, when your visitor reached your 'thank you' page you had a little bit of friendly text thanking them for their purchase and suggesting that they could be notified of any new products/offers/ or discounts in the future if they simply spent 10 seconds entering their first name and email address into a form on your 'thank you' page. Think about it logically, it's the one single page that every purchaser sees, you've already got their interest, custom and their buying confidence which makes them far more receptive to signing up for your email newsletter.

So... whilst that's helpful when it's a buying visitor, what about the other ones, the more important ninety seven/eight or nine that didn't buy? They haven't seen your thank you page with your enticing friendly text on it as they didn't buy, what can you do?

You fall back to the next logical place to insert your friendly text and form, your product pages.

Nearly all e-commerce systems use a single generic page in which to display your products so once again, all you need do is to add your form to this single page and every visitor that views a product page will have the opportunity to sign up for your newsletter, whther they buy or not. This will dramatically increase your customer base.

Scenario 2:

You run a holiday village with a number of self catering properties for holiday rentals. Your site sees plenty of visitors but they don't find the property they like available, at the time they are browsing. You know that your property pages are the ones most looked at so why not place your newsletter sign-up form on the bottom of each page. That way you'll be able to notify past visitors of any offers you have and temp them back to your site.

Autoresponders simply and effortlessly provide the means for you to market to your customers via your newsletters, customers that you may never have had without one!

The Autoresponder.co.uk offers a Free, no strings attached 60 day trial so you can see for yourself how effective they are. It automates the whole process for you including the form code needed for your web page, all you have to do is copy & paste it in.